Al Gore doing all the right things

Man, this guy never ceases to amaze me. He has become just fearless and with the combo of smarts and experience he is a force to be reckoned with. He is everywhere these days… and he ain’t pulling any punches.  

So… today comes the news that Gore has partnered with MySpace to promote his climate change film. This is big news… MySpace has 70 million members. And they spend a lot of time there…

MySpace’s campaign… includes a custom-designed site where the community’s more than 70 million registered members can meet and exchange ideas. Among other features, the page offers a “personal environmental impact calculator” for users to assess their personal contribution to global warming.

the campaign will culminate in a 10-city MySpace theater buyout on June 16, with free tickets going to select members of ” An Inconvenient Truth”‘s MySpace community.

In addition, MySpace’s music channel is featuring an artist-on-artist interview between the former vice president and a to-be-announced rock-star who also happens to be part of the MySpace community. The MySpace movies channel will spotlight an interview with the film’s director, Davis Guggenheim.

~ via 3i marketing blog

The website for the film totally rocks as well, has a ton of resources to spread the word and take action, a pledge to see the film on opening day and has a  blog 🙂

Go forth and show Gore and our planet some love people!