Give me an effing break:
A Philadelphia news radio station has rejected a Democratic ad that features an impersonator of President Bush thanking GOP congressional candidates for supporting the “Big Oil” agenda.
Philadelphia KYW-AM Vice President and General Manager David Yadgaroff said his station decided not to run the Democratic Congressional Campaign Committee (DCCC) ad because it was worried its listeners would be misled.
“As an all-news station, we were concerned that our listeners would have been misled by usage of an impersonator in the creative delivery,” Yadgaroff said in an e-mail sent to The Hill.
The ad was part of a $100,000 DCCC ad campaign in 13 different congressional districts held by Republicans. In the ad, a Bush impersonator calls the local GOP congressman, thanking him for “continuing to support the Big Oil agenda” as a member of the “Grand Oil Party.”
KYW broadcasts in Rep. Jim Gerlach’s (R-Pa.) district. The Philadelphia station is the only one known to have decided against running the ad.
Gerlach’s my congressperson. Glad to see he won’t have to sweat the DCCC’s ad-buy. Not.
That impersonator had perhaps a bit too much of the ring of truth.
Boo:
KYW is the local wing nut radio station so it shouldn’t come as any surprise. I wonder what Smerconish will have to say about it, given his “Muzzle” nonsense.
I’m not familiar with the station, but if it’s a wingnut propaganda format (Limbaugh, etc.) that claims to be a “news/talk” station, it probably would fool their listeners, as these are the most gullible of all Americans. In fact, they’re such authoritarian followers that it would probably have the opposite effect than for which it was intended – it might make them more likely to vote for the guy because their leader Bush told ’em to on the radio.
I coach and work with kids a lot. At their stage of development, they tend to be literal-minded and grasping abstractions can be difficult. So I know I need to communicate in a straight-forward manner and my examples must be ones they can easily identify with. Else, they might get confused.
I figure the radio station’s GM feels that way about his station’s audience, too.
If I listened to that radio station, I’d feel insulted.
Where is KYW in the ratings these days? It used to be #1 many years ago, but that was when it was just news, not “news/talk.” You had to go to WCAU for talk radio back then.
Are there plans to run the ad on a different station?
I bet they probably tried to run it on that station specifically because it was the only winger station in Philly