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Akiva Eldar / How to apply PR spin to the settlement issue

(Haaretz) – America’s best Jewish minds are wracking their brains, trying to find a magic formula that will put the settlements close to the hearts of Israel’s supporters, not to mention its critics. A new guide to the perplexed, disseminated by the leadership of the Israel Project, the organization spearheading Israel’s public relations efforts in the United States, offers a glimpse into its very own internal confusion.

The Israel Project’s leadership recognizes that public opinion, even among Israel supporters, is ambiguous about the settlements. Despairing Israel advocates still embrace the delusional security argument, from which even retired general Moshe Ya’alon has distanced himself: They argue that the settlements are necessary for Israel’s security and suggest telling audiences that the settlements were not created randomly. They were put on mountaintops and in militarily sensitive areas to create a security buffer between Israel and its Arab neighbors (Jordan?).

The roads less traveled

Apropos natural growth, it will be interesting to see how Benjamin Netanyahu will explain to Obama section five of the plan for road improvement, part of the Transportation Ministry’s new budget book: “Upgrading Highway 1 between Mishor Adumim and the Good Samaritan Inn and between the Zeitim Interchange and the Coca Cola Interchange [at the foot of French Hill in East Jerusalem], at a cost of NIS 280 million.”

The Israel Project’s 2009 Global Language Dictionary [see link in article]

A retired hero

European diplomats are wondering what happened to Javier Solana, the European Union’s foreign policy chief. Throughout his many long years in this post, the Spanish statesman always carefully maintained a low profile with respect to the Israeli-Palestinian conflict. Here a relaxed meeting with Ariel Sharon at the height of Operation Defensive Shield, there a courtesy visit with Ehud Olmert toward the end of Operation Cast Lead. Even when his legs were in the East, his heart was far away in the West, in the White House and in the U.S. State Department.

During president George W. Bush’s eight years in office, Solana transformed the European Union into a ward of the Americans with regard to anything related to the Mideast conflict. It is unclear what suddenly prompted him to take the initiative and suggest that the UN set a target date for the creation of a Palestinian state, even without Israel’s consent.

"But I will not let myself be reduced to silence."

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