James J. Lee died yesterday.

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Shot dead while protesting the media. Up close and personal.

If you read his “manifesto” you will quickly get the smell of someone who was obviously batshit crazy…a Bronx mental health technical term but no less accurate for all that…and there was clearly going to be no other end to the hostage drama but death if he did not surrender. That’s what SWAT teams do. They fuck you up if you pose a real threat to them or to civilians. Often referred to as “consumers”, ‘a course.

But…why the Discovery Channel?

Alla them nice people cuddling up to the polar bears and whales and whatnot.

A curious choice. What a shame!!! (Says the mainstream hypnomedia.)

Hmmmm…

#1-If the hypnomedia universally make a claim…any claim, from the efficacy of toothpaste to Lee Harvey Oswald’s guilt to the dangers of global warming…when you look under the media rock there are bound to be lots of nasty little bugs crawling around.

#2-One thing that I have learned in the Bronx and other environs where the disenfranchised and/or don’t wanna be franchised tend to gather is this…if a batshit nuts guy consistently says something, he’s usually got a point. He’s just speaking in tongues.

Other tongues.

Read on for a short exploration of part of Mr. Lee’s “point.”

So…the Discovery Channel, eh?

I don’t even have it on my TV “favorites” selection. (Yes, I do turn my TV on occasionally.  But I do not watch the ads unless I am doing some research for a post. Sue me.)

Why not watch it?

It’s full of shit, usually.

How do know this?

It’s got corporate sponsors.

BIG ones.

They are full of shit, and they will not sponsor anything that challenges that shit.

So it goes. That’s OK wif me…live and let live, I always say. (When there’s not much that I can really do about it, of course.)

But still…why become obsessive over this particular channel?

Hmmmmm….

The Discovery Channel-Our Networks: Discovery Networks and Descriptions

Discovery Channel

Bringing stories and experiences that share knowledge, satisfy curiosity and inspire the joy of discovery.

TLC

TLC is an affirmative and connective experience.

Animal Planet

Dedicated to the unique relationship between people and animals.

Discovery Health

Your source for health & wellness info, tips, tools & support.

The Science Channel

The only network devoted entirely to the wonders of science.

Discovery Kids

Providing entertaining, engaging, and high-quality programming that kids enjoy and parents trust.

Discovery en Espanol

Una cautivadora mirada al mundo desde el punto de vista Latino.

Planet Green

Planet Green is the multi-platform media destination devoted to the environment.

Military Channel

Your only destination for weapons, warfighters and history – 24/7.

Investigation Discovery

Delivering remarkable insight into investigation, forensic analysis and true stories that piece together puzzles of human nature.

Turbo

High performance content about the technology and culture of cars, motorcycles, airplanes and more.

HD Theater

Wildlife, world culture, adventure and more exclusive content in HD.

FitTV

Providing lifestyle and fitness resources that work in the real world.

Petfinder

Adopting a pet has never been easier. From dogs and cats to rabbits and reptiles, search Petfinder’s database of pets and adoption groups.

Treehugger

Treehugger provides a one-stop shop for green news, eco-living, and product information.

HowStuffWorks.com

From car engines to search engines, HowStuffWorks.com demystifies the world and makes it cool to be smart with credible, high-quality content.

Hmmmm…these folks sure got a lot of range, eh?

From Planet Green right on through Turbo and The Military Channel.

Hmmmm…save the planet and destroy it simultaneously?

How about a Depleted Uranium Channel?

Hmmmmm…

Whatever makes money.

Hmmmm….

Mebbe James wasn’t as batshit crazy as he seems.

Maybe he was just driven crazy by an inablility to balance out equally insane contradictions.

Hmmmm…

So…I have a day off on Thursday and I’m not sleepy. Maybe I’ll have a looksee at this “Discovery” Channel, see if I can “discover” something.

Hmmmm…

`Round midnight.

What’s on?

Man vs. Wild (Man plus helicopters, snowcats, snowmobiles, cameras, a huge support team spewing exhaust and guzzling oil reserves and a synthesized soundtrack that cost more than my entre life versus wild, actually. And wild loses.) Hottest thing ever explorer type risks life and limb to show middle class assholes how to survive in rugged conditions which of course they will never, ever encounter. Heavy mountain snow in this case. What bullshit.

Sponsors?

11:50PM, EDT, 9/1/10

Lincoln MKX-A great big, expensive, wasteful (unless you are traveling w/six people and a lot of gear), gas guzzling SUV. (Stupid Ugly Vehicle) I got yer “planet.” Right here!!!

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Blood for oil wars are being fought right now so some middle age spread exec’s wife can ferry her kids to soccer practice in this beast. Way to go, FoMoCo! I got yer “Job One” right here, too!!!

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Castrol Edge (for Performance Cars)-“Performance cars.” Detroit-speak for small gas guzzlers. Nice.

Dos Equis beer– World’s most interesting man? I don’t think so. More like a drug gang-connected oligarch. Is it really made in Mexico? If so…how are the workers treated? Does it pollute the neighborhood? (Betcha.)

Kellogg’s Frosted Flakes-Tony the Tiger sells poisonous cereal to the mommies and kiddies. Cute!!!

Lincoln MKX-More SUV gas guzzler. So profitable they have to advertise it twice.

Back to the “show.” About as real as American Idol.

And then after a few minutes….back to the important stuff.

The ads.

12:10AM EDT, 9/2/10

Skechers shoes-SE Asia/Phillipines labor slavery? Bet on it.

Buick Regal-“German engineered.” Yup. One reason why it’s actually a pretty good car as slightly oversized sedans go. America. Love it or outsource it.

Home Depot -Who makes these products? How do they impact the environment? Who sells them? How well are they paid? How many mom + pop hardware stores have they put out of business? Does anyone know where the kitchen fixtures are in these monsters? Usually not. For minimum wage, why bother?

Discover Card-Right. On the Discovery Channel..Discover your usurious 18%+ interest rate once it’s too late.

Bad rock concert sponsored by Axe– Axe. Isn’t that a deodorant that’s s’pose to get you laid? Does it work? (Just askin’…)

University of Phoenix-I’ll give `em a semi-pass. I mean…how much worse than a Harvard that graduates people like G.W. Bush can they be?

The Colony-How to survive Armageddon. Nice. Didn’t see anybody w/radiation poisoning. Hmmmmm. More bullshit.

Enough already.

Got it?

James J. Lee did. In his own off-the-grid way.

And then he got it again.


One round right in the head, probably.

After which the shooter got off work and went to Home Depot to buy something for the garage in which he keeps his Lincoln MXK, his `70s Camaro and his stock of Castrol Edge. For those fast days, don’tcha know. Then he had supper and sat down for a night of Discovery Channel offerings.

And John Brown’s body still lies a’moldering in his grave.

Followed quite soon by John J. Lee.

Are we next?

Quite possibly.

NEWSTRIKE!!!

MEDIASTRIKE!!!

CULTURESTRIKE!!!

VAYA!!!

Or not.

Your choice.

Whas’ on tonight, Madge?

The Discovery Channel!!!???

Oh BOY!!!

Wake the fuck up.

AG

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