Do We Need a New Peace Logo? A Museum in Frankfurt Thinks So
Coinciding with its upcoming group exhibition “PEACE,” which opens on July 1, the Schirn Kunsthalle in Frankfurt has launched an open call for a new peace logo.
“This summer, with our PEACE exhibition, the Schirn sets out to explore how peace actually works, a question that is as compelling as ever today,” said Philipp Demandt, director of the museum.
“Quite apart from this, we feel it is high time for a new peace logo. A logo for today that reflects our current notion of peace,” he added.
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Katja Novitskova: Pattern of Activation (planetary bonds)Could the winning design really replace the iconic peace sign?
Designed in the 1950s, the popular symbol originated from the British campaign for nuclear disarmament, and was quickly adopted by anti-war and counterculture activists in the US and around the world.
The current forked peace symbol was designed by the British artist and designer Gerald Holtom in 1958. Based on the letters N and D of the flag semaphore (the signal alphabet) the sign was intended for the campaign against nuclear weapons – N. D. stood for “nuclear disarmament “.
Starting the peace sign “revolution” on a smaller scale, the winning entry–which will be determined by an independent jury of five–will be used in media advertising for the exhibition at Schirn, and the lucky designer will receive a €1,000 cash prize.
The show, curated by Matthias Ulrich, takes a humanist perspective on peace, focusing on the interaction and communication around human co-existence through language, culture, and nature.
○ Schirn Kunsthalle: The Peace Project July 1 – Sept. 24, 2017