Looks like the Big Brother RFID Technology is here to stay. We can now shop the Bewitched way- with a BLINK.

Chase Offers Contactless Cards in a Blink

The global financial services firm will issue MasterCard and Visa credit cards embedded with RFID tags to enable a contactless payment service called blink.

LINK

May 24, 2005–Last week, Chase’s credit cards division became the first credit card issuer to announce a contactless payments program. Beginning this summer, it will issue MasterCard and Visa credit cards embedded with RFID tags used to make transactions via radio communication with an RFID-enabled payment terminal. Chase calls the contactless functionality ‘blink,’ and plans to begin sending blink cards to millions of MasterCard or Visa cardholders in two undisclosed U.S. cities in late June, according to Scott Rau, senior vice president of payments at JPMorgan Chase & Co, which owns Chase credit cards.

The cards contain an ISO 14443-compliant RIFD tag, used to process payments through an RFID-enabled point-of-sale terminal. Blink cardholders will be able to make payments at select retailers by tapping or holding their cards 4 inches or less from an RFID-enabled terminal, rather than swiping or handing their cards to a cashier. Chase’s efforts to raise consumer awareness of the blink cards will include television, radio, newspaper and billboard advertising, as well as mailings to cardholders.

This ISO 14443-compliant RIFD tag is the same in the REAL ID Government Identity Card.

Damn I hate this.

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